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Social Media Audit & Page Optimization
  • Social Media Audit & Page Optimization

    Hello Social Queen! So you're feeling stuck and maybe like your social media game wasn't like it used to be... Don't worry! It happens to the best of us. It may be time to deep dive into your social efforts and uncover what might be holding you back.


    Dive into what might be holding you back from a sweeter social media presence with a Social Media Audit!


    When things are feeling off, reach for the Social Media Audit Template to see where you might need to make any adjustments in your social media marketing strategy. Reflect on past posts and content to see what's actually resonating with your audience and what isn't so you can show up as your best version for them online!


    The SWEET stuff:


    • Audio Insights and Tips: Unsure how to navigate a social media audit... Don't worry, I've got you! I've included audio clips throughout the template to provide you with step-by-step instructions, helpful tips, and insights so you can complete each section with confidence.

    • Page Optimization: Could your bio use a refresh? When was the last time you updated your auto-responses or cover photos? Refer to the checklist to make sure you're taking advantage of all the awesome features these social platforms provide so you're not missing out.

    • Post & Content Reflection: We'll really dig in here to analyze past posts and see where you might be falling short and where you're already crushing it so you can do more of that!

    • Write a Killer Bio: With just a few short sentences, your bio is what draws your audience! Show off your personality and leave a lasting impression with guided help on crafting a killer bio.

    • Set Better Goals: So you hear you should set goals... That's right! But where the heck do you start?! An audit will help you dive into key metrics and where to find them for your biz. Don't get overwhelmed by all the insights and hone in on the ones that actually matter.

    • Keep Things Fresh: When you sense something is off, refer back to this template and see where you can make improvements. Consider this template your handy little sidekick when you need battery recharge or a super boost! Each time you complete an audit, you'll feel inspired and clear on your goals so you can show up on these social media platforms with confidence!



    The Story:


    Originally, I created these templates for internal use among our team to gain an edge and provide a better service for our clients. Our clients raved about the design and how much easier it was to navigate compared to the lengthy, boring presentations they had seen in the past. These were usually packed with a whole lot of data and info that meant nothing to them.  With that feedback, I thought "Hey! why don't we share these so more people can benefit from a more strategic social media approach without feeling overwhelmed by all that added, unnecessary fluff." 


    Like the story of Goldilocks and the Three Bears, I feel like our templates are "Just right!" for business owners tackling their own social media and social media managers looking to level up their services.



    Let's Get Started!


    1. Click that yellow 'Download Now' button: Enter in some info and checkout

    2. Insert All Your Awesome Info: Simply drag and drop, plug in the numbers, and add some key business details onto each slide. Feel free to customize colors, fonts, images, etc. to match your brand!

    3. Analyze the Insights: Once you've added all that awesome info, you'll uncover things about your social media efforts you hadn't seen before! This is where the magic happens.

    4. Put it Into Action: Take what you learned and put it into action! This is the most important step of the whole process. Without action, there won't be change.


    I can't wait to see the magic you create online when you pair the insights you've gained from your social audit with planning and action!

    • Copyright

      Copyright notice: All material contained within this presentation are protected by United States copyright law. Reproduction and distribution of this presentation without written permission of Honeypot Social L.L.C. is prohibited. You may not alter or remove any copyright or other notice from copies of this content.

    • Canva Template

      This template was created on Canva. Canva is a free online design platform. In order to use this template, you will need a Canva account.

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